In this podcast I work through the second stage of The RedRock Strategic Sales Path: Discovery. I discuss how to integrate age-old knowledge with modern sales techniques that will help your prospects make quick, non-analytical decisions using their own built-in short cuts.
Up until now, most of my podcasts have been focused on leadership. Starting with this one, I will return to my roots and highlight the traits and skills of effective sales people. I trust that this series will be helpful to you and your organization as you look to grow and expand your business.
Did you know that 80% of all online content is now video? It is no secret that videos are everywhere. They’re on your phone, your computer, your TV, and on and on. The question today is, “why produce them?”
While selling and negotiating are related, they involve two completely different skillsets. Being a skilled negotiator means you know how to effectively handle objections and come out a winner, both financially and relationally. During this podcast, I discuss several techniques and the mindset necessary to be an effective negotiator.