Teamwork—how can we use our inside and outside networks as resources in order to make more money and save more time? Team work, whether formal or informal, positively affects sales. The key to success is to find out how to benefit yourself, your job, and your company.

A team is a group of people who have a shared goal and work together to achieve that goal. Your team is your network—a much larger group of people than most initially think. In order to be effective, you must identify ALL of your team members, recognize their individual roles, and learn how to work with them to achieve the common goal.

Each team must have an official or unofficial leader to maximize productivity. Note that a leader is not the same as a boss. A boss drives people, depends on authority, inspires fear, uses the term “I,” and says “go” when something needs to be done; a leader coaches people, leads on good will, inspires enthusiasm, uses the term “we,” and says “let’s go” when something needs to be done.

Review the chart below and consider whether you are a boss or a leader to your employees. If you are a boss, think about what can you do to change your ways and move to a more team-oriented management style.  

Be a leader… Don’t lose a minute; build on what you’ve been given, complement your focus with good character, understanding, discipline, and patience, each dimension fitting into and developing others around you. With these qualities active and growing in your life, you will be drawn toward attaining the future results you deserve.

Make sure there is a mutual goal… Members of any team are dialed into WFIM (What’s In it For Me?) We cannot think of a time when the ultimate goal of all the team members (and the team) does not relate to winning. Step up and be a leader… find out what “winning” means to the group with whom you are working. 



Jeff Ruby

Jeff Ruby

Founder of RedRock Leadership

During the course of his professional career, he has worked in organizations ranging in size from a sole practitioner to Fortune 500. Included in his experience are roles in starting and selling companies, sales and sales management, training and development and executive coaching.

RedRock Leadership is a sales training and leadership development company committed to growing companies by growing individuals through on-going training infused with the competencies of emotional intelligence.